CLIENT
Luna Atelier Skin
​
LOCATION
St. Louis, MO
​
PROJECT
Brand Strategy
Brand Identity
Website Design
Owner, Helen Al-Jureidini helps her clients look and feel their best by providing a welcoming studio where clients can wax away hairs and insecurities. With this being her first foray into business ownership, Helen needed to create a suite of collateral that would entice new customers to book an appointment at her studio.
PRIMARY LOGO

LOGO MARK




TYPOGRAPHY

NEUTRAFACE TEXT
BOOK ALT
LOGO
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
QUESTRIAL
REGULAR
Body
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
MUSEO SLAB
BOLD
CALLOUT
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
COLOR PALETTE

Mushroom
Gray
Silken
Moon
Ocean Sage and Specialty Gold Foil
Earthy
Rose
Deep
Space
LOGO EXTENSIONS

Luna
Atelier Skin

Your Body
Your Temple

Keep Your
Kitty Pretty
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